search engine optimisation marketing internet

Monday, June 12, 2006

Online Payments the Google Way

Google looks likely to launch its own online payment systems currently dubbed 'GBuy' towards the end of the month.

Consumers will be taken 'off-site' to complete payment and this would enable Google to capture valuable transaction data which could be used to target future searches. If pulled off it could have high impact on search over the longer term.

Will this outdo PayPal and will the new 'trusted' GBuy merchants feature higher within serps are initial queries.


Post a Comment

<< Home